Journal Articles - Tourism, Hotel, Sport and Personal Service - 2021

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Browsing Journal Articles - Tourism, Hotel, Sport and Personal Service - 2021 by Title

  • Publication
    Agritourism business model in Ben Tre – Present and future
    ( 2021)
    Doan Thi My Hanh
    ;
    Ma Bich Tien
    Ben Tre is an emerging destination in the Mekong Delta and known as ``Vietnam's coconut kingdom''. The number of visitors to Ben Tre has been continuously increased, but the revenue per visitor is still quite low compared with other destinations. In the current, the tourism product of Ben Tre is mainly agritourism which mostly supplied by traditional agricultural production sites. Very few agritourism practice hi-tech agricultural productions. Most visitors visit Ben Tre are from HCMC and neighboring provinces. Due to the small scale of agritourism business sites, they have not been reached the large and high-end markets. This study aims to identify the current agritourism business models and then proposed future business linkage models. Qualitative method is used to conduct this study. Data is collected through observation techniques and combined with faceto- face interviews at Phu An Khang Tourist, Hai Van Farm- Van Ho Bird Sanctuary, Bay Thao Durian Garden, and Ecotourism cooperation of Thanh Phong community. This study proposes that in the future, Ben Tre should link agritourism business sites based on horizontal integration model to promote tourist products into a new market with large scale and high-end customers. The models of horizontal integration should be implemented as the association model as similar to "Bienvenu à la ferme" (France) and the corporation model as similar to Marahastra Corporation (India) because Ben Tre has the similar conditions conduct and develop these models.
  • Publication
    Applying the PLS SEM model for the loyalty of Domestic Travelers
    ( 2021)
    Phạm Thị Hà An
    The purpose of this paper builds a model for the loyalty of domestic travelers. We gathered research data from 345 consumers in Nha Trang City, Khanh Hoa Province, Vietnam. The research model was proposed from previous researches. Besides, we applied the partial least squared structural equation modeling (PLS-SEM) with SmartPLS software for data analysis. The research results showed the moderating effect of diversity in the relationship between auxiliary service and satisfaction to the loyalty of domestic travelers found significant.
  • Publication
    Assessing Customer Satisfaction for Can Gio MS: Tourist Destination in Ho Chi Minh City
    ( 2021)
    Trần Thị Thùy Trang
    This article pay research attention to the local tourism destinations in Vietnam based on example of Ho Chi Minh City. The need to attract domestic visitors is particularly important in the time of Covid-19 pandemic while we have seen a significant decrease of international visitors coming to all the national tourist sites. This is the right moment for Vietnamese tourism companies to assess and enhance domestic customer satisfaction to offset the reduced income from foreign gue
  • Publication
    Current Path to Community Based Sustainable MS: Tourism Development of Khanh Hoa Province in Vietnam
    ( 2021)
    Trần Thị Thùy Trang
    The article analyzes the current situation of Khanh Hoa province (Vietnam) tourism in terms of sustainable development in the period 2010-2019. This is the result of the research project "Model of sustainable tourism development with community participation in Khanh Hoa province" from September 2019 to November 2020 by Pham Bich Ngoc. The study used PESTEL method and surveyed tourists to Khanh Hoa province with 726 samples. The research results show that Khanh Hoa province tourism develops very quickly but is not really sustainable. There are still many problems that need to be adjusted, especially when it is strongly affected by the external environment. Besides, the article also gives some policy implications to help Khanh Hoa province develop sustainable tourism in the future
  • Publication
    Determining a System of Performance Analysis Criteria by Tourism Sectors for Tourism Enterprises
    ( 2021)
    Thi Le Hang NGUYEN
    Tourism is a general business with operations related to accommodation, food and beverage, travel, and entertainment industries. The performance measurement for each tourism sector is different. To define a system of indicators to analyze the performance of each tourism sectors for tourism enterprises, a study was conducted with the particiaption of 200 tourism enterprises in Vietnam in the following fields: accommodation, food and beverage, travel and entertainment from January to March 2021 through survey questionnaires, in-depth telephone interviews and descriptive statistical methods for analysis. Research results have shown that tourism enterprises are very interested in performance analysis indicators, but they have not known which indicators to choose for analysis and how the analysis can be conducted accordingly. On that basis, the study has proposed a system of performance analysis indicators for each tourism sector, including accommodation, food and beverage, travel and entertainment for tourism enterprises to apply and analyze at their places.
  • Publication
    Development of Tourism in South Central MS; Coastal provinces of Vietnam
    ( 2021)
    Trần Thị Thùy Trang
    Amongst all tourism destinations, South Central Coastal provinces are the most eminent ones as they play a significant role in the sectorial, local and national socio-economic development in Vietnam. Amongst those provinces, Binh Thuan province is always in the spotlight as an object of interest of many tourists, tourism companies and reseachers. In this article, we present the so far comprehensive process of tourism development of this specific tourism region. Reviewing the latest literature on the topic and subject of research, we identify diverse factors and carry out analysis on how they impact the tourism development of this province. Based on the presented potentials and panorama picture of Binh Thuan province tourism industry and based on the obtained research results in this paper, we deliver several solutions boosting its future development in the next 5-year period
  • Publication
    Exploratory analysis of legal risk causes in tourism real estate projects in emerging economies: empirical study from Vietnam
    ( 2021)
    Hung Duy Nguyen
    ;
    Chau Ngoc Dang
    ;
    Long Le-Hoai
    ;
    Quang Thien Luu
    Tourism real estate (TRE) projects have recently attracted authorities and investors because of the increasing travel demand. However, implementing TRE projects still poses many potential risks, especially legal risks, due to their distinctive and complex characteristics. This study is among the first attempts to investigate legal risks in TRE projects and the relationship between participants’ characteristics and legal risk assessment. Accordingly, a comprehensive literature review was performed to identify potential risk factors possibly causing legal problems in TRE projects. Qualitative interviews were undertaken to validate this list and explore the current TRE status in Vietnam. A questionnaire survey was conducted to assess legal risks quantitatively. This study provided useful information of legal risks and corresponding assessments to practitioners. Especially, this study also revealed that participants’ industry experience and legal problem knowledge positively affected legal risk cause assessment. Interestingly, although participants’ roles influenced legal risk assessment, there was no moderating effect of project roles on the relationships of industry experience and legal problem knowledge with risk assessment. This study contributed to the extant literature by conducting empirical research to investigate legal risks in TRE projects. This could provide practitioners with more insights into legal risk management, thereby supporting TRE project development.
  • Publication
    Factor Affecting Tourists' Return Intention: A Case of Binh Quoi Village in Ho Chi Minh city
    ( 2021)
    Trần Thị Thùy Trang
    The aim of this study is to identify factors affecting intention to return to Binh Quoi Village, a tourist destination in Ho Chi Minh City. The selected sample size is 300 domestic tourists who have been traveling to Binh Quoi. Qualitative and quantitative research methods with group discussion, Cronbach's Alpha test, exploratory factor analysis and multivariate linear regression were used in this study. Research results show that there are six factors (natural and cultural environment; reasonable price; infrastructure; accessibility to tourism products and services; local cuisine; entertainment services) that affect the tourists’ intention to return to Binh Quoi. Based on the research results, the article proposes managerial implications to improve the ability to attract domestic tourists back to Binh Quoi in the future.
  • Publication
    Factors Impacting Tourism Demand: An Analysis of 10 ASEAN Countries
    ( 2021)
    Nguyễn Phương Liên
    This study investigates the effect of infrastructure, economic sectors and its status, foreign direct investment and private investment, as well as the role of political stability in enhancing the tourism demand in the ASEAN region. The research collected the secondary data from the World Bank database and the UNWTO website of 10 ASEAN countries over 17 years from 2000 to 2016. Applying the generalized method of moments, this research found that, “private investment”, “economic sectors”, “exchange rate and infrastructure measured by “using of the internet” can increase the tourism demand of a country in the ASEAN region. This research provided evidence indicating that the “foreign direct investment” and “inflation” are two detrimental factors for tourist attraction. The major finding confirmed the positive role of “political stability” in increasing tourist arrivals. First, attracting tourists to a country always poses many challenges to its government. It has been observed in the past decades that though there were many documents, which confirmed that industry can help in promoting tourism, very few studies investigated the role of both agriculture and manufacturing sectors in tourism promotion. Secondly, there are only a few studies which verifies the stability of the political system to the tourism demand in the ASEAN region and that this variable (political stability) has the strongest impact
  • Publication
    Finding the best tour for travelling salesman problem using artificial ecosystem optimization
    ( 2021)
    Quyen Thi Nguyen
    ;
    Minh-Phung Bui
    This paper presents a new method based on the artificial ecosystem optimization (AEO) algorithm for finding the shortest tour of the travelling salesman problem (TSP). Wherein, AEO is a newly developed algorithm based on the idea of the energy flow of living organisms in the ecosystem consisting of production, consumption and decomposition mechanisms. In order to improve the efficiency of the AEO for the TSP problem, the 2-opt movement technique is equipped to enhance the quality of the solutions created by the AEO. The effectiveness of AEO for the TSP problem has been verified on four TSP instances consisting of the 14, 30, 48 and 52 cities. Based on the calculated results and the compared results with the previous methods, the proposed AEO method is one of the effective approaches for solving the TSP problem.
  • Publication
    Perceptions of Key Stakeholders Towards Sustainable Tourism Development: A Case Study in Mekong Delta, Vietnam
    ( 2021)
    Vũ Minh Hiếu
    Tourism is one of the key economic drivers not only in Vietnam but also in the world. This study explores the awareness and perceptions of key stakeholders such as local residents, tourism businesses, and tourists on sustainable tourism development in the Mekong Delta in Vietnam. Both quantitative and qualitative research approaches have been used with the secondary and primary data to provide insights on the subject. The secondary data is from vast sources, including the governmental department of tourism, statistical departments, annual all-level governmental reports, businesses, and others. The primary data is from the survey by questionnaires with 230 enterprises, 720 local residents, and 670 tourists and from the semi-structured and in-depth interviews conducted with local residents, businesses, tourists, local authorities’ officers, and especially with 5 experts who are also stakeholders of Mekong Delta tourism. The results will help the related authorities understand the awareness and perceptions of the key stakeholders and deliver valuable information and a concrete delineated roadmap toward sustainable tourism development of the research settings.
  • Publication
    Subjective Well Being in Tourism Research
    ( 2021)
    Trần Thị Thùy Trang
    The “Economics of happiness” is increasingly an interest topic and subject of concern in the modern society, both in theories and practices of contemporary economics and management science. Especially, when it comes to the issue of subjective well-being, the evidence is reflected in growing number of articles published in the mainstream and reputable journals. The study in this paper uses qualitative research through the synthesis and evaluation of published articles on the issue of subjective well-being in the field of tourism to provide guidance and orientation for future research. Specifically, we focus our evaluation on the three main areas strictly related to subjective well-being: theoretical framework of subjective well-being; factors affecting subjective well-being; finally, limitations of current research to discover new directions for further research.
  • Publication
    The impact of COVID 19 on running events in Vietnam
    ( 2021)
    Nguyễn Thị Thùy Linh
    In the face of increasingly complicated and dangerous developments in the COVID-19 pandemic, a series of sporting events in the world were canceled or rescheduled; particularly in August and September 2020, 10 large sporting events with thousands of runners were canceled because COVID-19 came. On this situation, running events must to face a lot of problems. Inside, the most affecting factors are internal finance, contract with 3rd party, or sponsors. However, let’s look at new opportunities and use energy to develop it.