Publication:
Introduction to Business

dc.contributor.author Lawrence J. Gitman, Carl McDaniel, Amit Shah, Monique Reece, Linda Koffel, Bethann, Talsma, James C. Hyatt
dc.date.accessioned 2023-06-30T08:23:33Z
dc.date.available 2023-06-30T08:23:33Z
dc.date.issued 2018
dc.description Source: https://open.umn.edu/opentextbooks/textbooks/introduction-to-business, License: CC BY, Publisher: OpenStax
dc.description.abstract Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond.
dc.identifier.isbn 9781947172555
dc.identifier.uri http://repository.vlu.edu.vn:443/handle/123456789/6047
dc.language.iso en
dc.subject Economic Systems
dc.subject Global Marketplace
dc.subject Leadership
dc.title Introduction to Business
dc.type Resource Types::text::book
dspace.entity.type Publication
oairecerif.author.affiliation #PLACEHOLDER_PARENT_METADATA_VALUE#
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