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Strategies and Techniques for the Internationalization of Non-Dominant Firms: A Qualitative Study

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datacite.subject.fos oecd::Social sciences::Economics and Business
dc.contributor.author Wilson Freddy Makaya
dc.contributor.author Chijioke Nwachukwu
dc.contributor.author Vu Minh Hieu
dc.date.accessioned 2022-10-31T03:10:37Z
dc.date.available 2022-10-31T03:10:37Z
dc.date.issued 2021
dc.description.abstract This study focuses on the strategies and techniques used by small or medium-sized enterprises (SMEs) to join and dominate large firms in global markets. The analytical works refer to the prevailing writings on international markets and entrepreneurship. Based on the categorizations and analyses of the themes and sub-themes, the historical development of global markets and theories is recounted, thereby creating a foundation for assessing the strategies and techniques of non-dominant firms. The findings indicate that the number of small and medium enterprises joining international markets is growing due to the adoption of robust strategies and techniques. An international model is proposed, which consists of three techniques of the Diaspora approach, social media approach, and re-approach, along with strategies that consist of three dimensions: a big dream or desire to internationalize, a need to internationalize, and an ability to internationalize." This paper provides a point of reference for practitioners and researchers interested in attaining comprehensive insight into internationalization.
dc.identifier.doi 10.53894/ijirss.v4i4.299
dc.identifier.uri http://repository.vlu.edu.vn:443/handle/123456789/355
dc.language.iso en_US
dc.relation.ispartof International Journal of Innovative Research and Scientific Studies
dc.relation.issn 2617-6548
dc.subject Non-dominant firms
dc.subject Internationalization process
dc.subject SMEs
dc.subject Strategies
dc.subject Qualitative study
dc.subject Techniques
dc.title Strategies and Techniques for the Internationalization of Non-Dominant Firms: A Qualitative Study
dc.type journal-article
dspace.entity.type Publication
oaire.citation.issue 4
oaire.citation.volume 4
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