Publication:
Case Study-DeBeers's Diamond Dilemma
Case Study-DeBeers's Diamond Dilemma
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Date
2008
Authors
David McAdams, Cate Reavis
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Research Projects
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Abstract
The synthetic diamond industry was on the radar of diamond giant DeBeers as a potential disruptive technology. In 2009, after years of concerted efforts to improve its tarnished reputation as the industry monopolist, DeBeers was wondering how it should respond to the threat.
Description
Courses: Quản trị chiến lược ; Included Materials: Case Study ; Source: https://mitsloan.mit.edu/teaching-resources-library/debeerss-diamond-dilemma ; Language: English ; Publisher: MIT Management Sloan School