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Green supply chain, green leadership, consumer preferences, sustainability attitudes, and sustainable business advantage: a case of Vietnamese textile industry
Green supply chain, green leadership, consumer preferences, sustainability attitudes, and sustainable business advantage: a case of Vietnamese textile industry
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Date
2023
Authors
Ka Yin Chau
Chen-Hsien Lin
Purevdulam Altantsetseg
Bushra Tufail
Thi Ha An Pham
Tran Thai Ha Nguyen
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Research Projects
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Abstract
"Surging environmental issues confiscate stakeholders’ attention due to growing competition. Sustainable performance in
this regard is viewed as a suitable tool because it not only gauges firm’s financial performance but also covers social and
environmental areas. However, sustainable performance cannot be achieved without creating sustainable business advantage.
Green supply chain practices are known to be implemented in terms of sustainability as they are cross-looped as well as
cross-organizational. The practices help in the reduction of environmental impact of business activities without compromising
on quality, performance, cost, and energy usage efficiency. The reason encourages the authors to explore the role of
selected green supply chain factors, customer preference, and leadership factors in shaping sustainable business advantage.
The study has examined the association by adopting the quantitative research method. The researcher has gathered data from
530 employees in the purchasing department, logistics, import/export officers, and packing staff. The data was analyzed
statistically by employing SPSS for preliminary analysis and AMOS for testing the structural model and the hypotheses of
the study. Using confirmatory factors analysis and structural equational modeling, the researcher has analyzed the study’s
measurement model and the hypotheses of the study. The findings of the research have depicted that there is a significant
positive impact of lean management and green product design with sustainable business advantage. Moreover, there exists a
mediation of customer preferences and leadership factors between green product design and sustainable business advantage.
The study has a few limitations as well and uses a quantitative method; therefore, the study has recommended that future
researchers utilize qualitative or mixed methods. The study has several theoretical and practical implications"
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Keywords
"Environmental sustainability,
Customer preference,
Leadership factors,
Sustainable business advantage · Green supply chain practices · Textile industry · Vietnam"