Publication:
An Identity Framework and Design of a Historical City in Vietnam
An Identity Framework and Design of a Historical City in Vietnam
| datacite.subject.fos | oecd::Humanities::Arts (arts, history of arts, performing arts, music)::Architectural design | |
| dc.contributor.author | Nguyen Dac Thai | |
| dc.contributor.author | Younghwan Pan | |
| dc.date.accessioned | 2022-11-09T10:58:24Z | |
| dc.date.available | 2022-11-09T10:58:24Z | |
| dc.date.issued | 2021 | |
| dc.description.abstract | "Objective: This study aims to investigate the attributing factors influencing major identity design for the historical city and making a design case with the factors. Background: Design historical city identity has a wide range of research areas. Diversity of research topic is one of the major strong points of this discipline, especially city branding. Dominant areas among diversity changed from time to time. It is interesting to study the design identity of the historical city of the dominant areas. Nowadays, the challenge for cities to thrive is to compete globally and make a clear difference. In that sense, small developing cities are particularly threatened, their distinctive values blurred by modernization. Method: Research the combination of the city’s specific values and characteristics with the tangible and intangible heritage values in the heritage city branding process. Heritage promotion is also very important in branding, building the city’s image based on the morphological and structural values of heritage buildings. Based on several heritage value methodologies, the paper examines these factors’ potential role in branding a historical city. Results: City branding has proven its ability to deliver strategic growth opportunities and attract investment. This article examines the role of identity and the ability to exploit heritage building values in Hue’s heritage city’s branding process. Conclusion: Branding a heritage city is a lifelong process based on defined strategic goals and programs to replicate, plan, and executed by the government. Application: The results of publishing trends analysis can help determine identity methods for many historical cities in Vietnam." | |
| dc.identifier.doi | 10.5143/JESK.2021.40.1.1 | |
| dc.identifier.uri | http://repository.vlu.edu.vn:443/handle/123456789/1137 | |
| dc.language.iso | en_US | |
| dc.relation.ispartof | Journal of the Ergonomics Society of Korea | |
| dc.relation.issn | 1229-1684 | |
| dc.relation.issn | 2093-8462 | |
| dc.subject | city identity framework | |
| dc.subject | cultural heritage | |
| dc.subject | design identity | |
| dc.subject | city of vietnam | |
| dc.title | An Identity Framework and Design of a Historical City in Vietnam | |
| dc.type | journal-article | |
| dspace.entity.type | Publication | |
| oaire.citation.issue | 1 | |
| oaire.citation.volume | 40 |