Publication:
Case Study-CEMEX: Globalization "The CEMEX Way"
Case Study-CEMEX: Globalization "The CEMEX Way"
No Thumbnail Available
Files
Date
2016
Authors
Donald Roy Lessard, Cate Reavis
Journal Title
Journal ISSN
Volume Title
Publisher
Research Projects
Organizational Units
Journal Issue
Abstract
In June 2007, Mexico-based CEMEX became one of the world’s largest suppliers of building materials after attaining a majority stake in Australia’s Rinker Group. Just 24 months earlier, the company had acquired U.K.-based RMC. While CEMEX’s successful growth strategy could be attributed to its unique post-merger integration process, it was unclear whether using the same processes with the RMC and Rinker acquisitions would suffice
Description
Courses: Quản trị chiến lược ; Included Materials: Case Study ; Source: https://mitsloan.mit.edu/teaching-resources-library/cemex-globalization-cemex-way ; Language: English ; Publisher: MIT Management Sloan School