Open Access Books - Economics, Business and Management - 2017

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https://repository.vlu.edu.vn/handle/123456789/5147

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Now showing 1 - 5 of 15
  • Publication
    Entrepreneurship and Innovation Toolkit
    ( 2017)
    Lee Swanson
    This book is designed for upper year undergraduate students and graduate students studying fundamental entrepreneurship concepts.
  • Publication
    Business Plan Development Guide
    ( 2017)
    Lee Swanson
    This textbook and its accompanying spreadsheet templates were designed with and for students wanting a practical and easy-to-follow guide for developing a business plan. It follows a unique format that both explains what to do and demonstrates how to do it.
  • Publication
    An Introduction to Cooperation and Mutualism
    ( 2017)
    Michael Boland
    This textbook introduces readers to the idea of cooperation and mutualism. Cooperatives and mutuals are participatory organizations in which members participate in control and governance, receive economic benefits through patronage refunds or net income, and become owners through equity. These mutual-benefit organizations exist alongside non-profit organizations and investor-benefit organizations through the global economy.
  • Publication
    Management Communication
    ( 2017)
    Lisa Thomas, Julie Haupt, Andy Spackman
    Communication is the heart of business. Short emails, complex reports, private chats, impassioned pitches, formal presentations, and team meetings move information and ideas around an organization, define strategy, and drive decisions. Business communication is concise, direct, clear, and compelling.
  • Publication
    Organizational Behavior
    ( 2017)
    "Organizational Behavior bridges the gap between theory and practice with a distinct ""experiential"" approach. On average, a worker in the USA will change jobs 10 times in 20 years. In order to succeed in this type of career situation, individuals need to be armed with the tools necessary to be life-long learners. To that end, this book is not be about giving students all the answers to every situation they may encounter when they start their first job or as they continue up the career ladder. Instead, this book gives students the vocabulary, framework, and critical thinking skills necessary to diagnose situations, ask tough questions, evaluate the answers received, and to act in an effective and ethical manner regardless of situational characteristics. Often, students taking OB either do not understand how important knowledge of OB can be to their professional careers, or they DO understand and they want to put that knowledge into practice. Organizational Behavior takes a more experiential angle to the material to meet both of those needs. The experiential approach can be incorporated in the classroom primarily through the ""OB Toolbox."" This feature brings life to the concepts and allows students to not only see how the OB theories unfold, but to practice them, as well."